By Joseph A. Roche
One of the best pieces of advice I was given early on as a real estate investor was to train myself to ask myself four questions of every deal:
o What is the ideal outcome?
o What is the likely outcome?
o What is the worst that can happen?
o Can I live with that?
To answer these questions, it helps to have an exit strategy. Not to be confused with an escape clause, an "exit strategy" is a simply the name for determining what you'll do with a property once you purchase it.
Before you purchase a property, you want to map out the exit strategies available to you for two reasons: One, you've anticipated potential opportunities and problems and how you'll deal with them; Two, you're better able to maximize profits since you're less likely to lose money should the worst happen.
The various exit strategies can be placed on a time continuum (see the chart below) from short-term to long-term. Which exit strategy you use depends on your real estate investing goals and whether you're trying to build cash reserves or passive income.
The six most common exit strategies
I had a great deal come across the table last fall - a fantastic deal on a condo in Brockton - but I didn't want to add this property to my portfolio. Instead of closing on the deal, I sent an email to the 500 people on my investor list (which is another excellent reason for networking), then got on the phone and spent four hours calling every single person on that list. Two people were seriously interested and by the next day, I had assigned (sold) the contract. That next week, I had a number of people call about the deal, but it was too late.
The tenant has given you a deposit, which is used as their option to buy so no one else can buy the property during the option term. At the end of the term, the deposit is subtracted from the purchase price of the property so that the buyer doesn't need 100% financing.
When using this option, you have to ensure potential buyers can afford to buy the property - usually these people have some sort of credit problem they're trying to fix. A lease option gives them the time they need, and it helps get them into a house they otherwise couldn't purchase.
Again, having multiple exit strategies is key. What will you do if your tenant-buyer ends up not buying the property? Your options include finding another tenant-buyer, renting long term, or selling the property.
In conclusion, real estate is a numbers game and yes, you do have to understand finance. Don't make the mistake of thinking you have to know everything before you get started (because then you'll never make that first deal) - instead, learn as you go, be proactive about learning, and be out there taking action. Know your options up front and build your system.
Once you have a system, you'll start to see the big picture, eliminate or reduce your fear, and learn how to handle circumstances as they arrive. You'll also make real money - which is the whole point of real estate investing.
Joseph A. Roche is an active real estate investor and President of East Coast Investment Solutions, a full service real estate firm located in Braintree, MA. He can be reached by phone at 781-789-7308 or via his website at www.ecishomes.com.
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